The more powerful phones are rapidly replacing the simpler devices in many countries. In countries like Sweden and Finland, smartphones now account for half of all mobile phones, according to Rewheel, a research firm in Helsinki. About 35 percent of Finns also use mobile laptop modems and dongles, or modems in a USB stick. Tablet users are also increasing in numbers, according to some media sources tablets could be as many as 150,000 in Finland following this Christmas. That's already starting to make a market for Apps in a country with a population of only 5 million. However, consumption of mobile media content has really surged as the number of smartphone users has jumped in Finland recently. Some media services enjoy as many as 400,000 unique visitors in a week, which is a big leap from the usage just a year ago.
The number of applications downloaded in one week hit a new global record following Christmas: Flurry Analytics estimates that in the final seven days of 2011, 1.2 billion apps were downloaded worldwide across both Android and iOS, representing a 60 percent jump over a typical week. In 2011 Apple’s App Store was on pace to exceed 10 billion downloads, which was twice the number it recorded over the three previous years combined. Likewise, the Android Market is also setting records.